Vision and Mission


Pushing nation towards social change…



We envision an Afghanistan where Afghans have the resources to care for their basic needs, so that our focus can shift toward what makes Afghans and Afghanistan thrive and prosper.



Our mission is to champion an Afghan-led development process through educating, empowering, and enabling the Afghan people.

Our focus areas power our strategic approach to realizing our vision: 

  • Education: Education plays a crucial role in our vision for Afghanistan. Being informed is the first step to feeling empowered to take an active role in bringing positive change. 

  • Culture: We view the preservation and revitalization of Afghan cultural heritage as critical to preserving Afghan identity and transferring knowledge and skills from generation to generation. 

  • Humanitarian Services: The guiding principle in our humanitarian work is to support and equip our people with the tools and skills they need to get back on their feet. 

  • Rural Development: For us, rural development is first and foremost about connecting Afghan people with each other and to essential resources, such as schools, hospitals, and the marketplace. 

  • Media: We view the media as a tool to promote education, awareness-raising, public service programming, and cultural appreciation.

  • Environmental Protection: We have added this strategic area to our work moving forward to help Afghanistan become more climate resilient in the face of increasing natural disasters. 



  • Diversity: Human beings, regardless of their color, language, religion, sex, race, and location, are connected with a common sense of being human

  • Cooperation: Well-coordinated cooperation between stakeholders is the essence of bringing change

  • Voluntarism: Voluntarism and self-help are the golden principles for any society who wants self-sustainability

  • Justice: Everyone should be treated equally by law and society

  • Transparency: We view transparency as both an internal and external phenomena

  • Accountability: An NGO should not only be accountable to the donor but to the marginalized as well as for whom it is working



  • Increasing literacy rate through adult literacy, community-based schooling, and education for children

  • Increasing awareness level of people in the fields of civic, political, social, cultural issues, rights and duties

  • Obtaining sustainable development, preservation of natural resources, and a healthy environment through the environmental protection

  • Increasing tourism and cultural awareness through preserving cultural heritage

  • Raising awareness of the community on the disaster in order to help affected people



  • To increase the number of non-profit schools by establishing them in different provinces

  • To develop partnerships with potential CSOs and donors to enhance our education program

  • To enhance the capacity of the Killid group (Media group of 11-radio stations and affiliated radios)

  • To increase the magnitude and diversity of awareness topics for the people

  • To raise awareness programs for the general public about environmental protection

  • To enhance our efforts along with other organizations for environmental protection through advocacy

  • To develop partnerships with other organizations and ministries to work for environmental protection

  • To rehabilitate historical sites To preserve community traditions through series of initiatives e.g. folk games, dances, customs, way of life, stories, myths, and handicrafts by realizing audio/video documentaries, writing books, organizing exhibitions, and making linkages

  • To raise public awareness on disaster preparedness through proper utilization of available resources

  • To facilitate urgent relief in emergencies